Knicks star Jalen Brunson launching Thirty Third, a family-owned marketing firm to manage off-court business

Firm will also represent clients across professional sports, business and philanthropy

9/16/2026, 12:00 PM
Jun 18, 2026; New York, NY, USA; New York Knicks guard Jalen Brunson (11) celebrates while holding the Larry O'Brien Championship Trophy during the Knicks ticker-tape parade and celebration on Broadway in downtown Manhattan. / Vincent Carchietta-Imagn Images
Jun 18, 2026; New York, NY, USA; New York Knicks guard Jalen Brunson (11) celebrates while holding the Larry O'Brien Championship Trophy during the Knicks ticker-tape parade and celebration on Broadway in downtown Manhattan. / Vincent Carchietta-Imagn Images

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